I want to start a conversation on the poor state of the economy and the access to affordable housing in New Jersey. I think this conversation is important because New Jersey is and has been one of the most expensive states to live in and many residents either are seeking an exit or feel forced to leave their home state because of the financial hardship. For too long, New Jersians have felt the sting of the economy and the frustration with displacement. Cost of living in New Jersey is above the national average by at least 30%, according to a 2017 report. Whereas, the states minimum wage is still well below average in comparison to its cost of living. This imbalance has been present for decades. I have personally felt the effects of living in this state with a low-income family, having moved 13 times already in my 24 years alive while also planning another move this May. I also know many people who are tired of trying to make ends meet year to year. Since 1990, New Jersey’s outbound migration has almost cancelled out the totals of inbound migrations, which includes international immigration. Those leaving the state on average have a lower annual income than those seeking to move to New Jersey, which proves you need the money to thrive here.
New Jersey is a beautifully diverse state with immense potential. We have 130 miles of shoreline, 233,000 acres of farmland, exciting cities and quaint suburbs. There is something for everyone; and yet, people feel the need to leave because the cost of staying out ways the promise. As a young person planning their future, I worry what the next few years will mean for me staying here. Therefore, for my senior thesis design project with Rutgers University Newark, I am determined to materialize the frustration, suffering and sacrifice that our neighbors are forced to confront every day they wake up in this state through the mode of communication design. I hope for change, because I love to live here. I love Its diversity, its access to major cities, its culture and personality.
The Finnish Currency project is a redesign project aimed at developing a new and contemporary design for the countries currency. Finland has a unique culture and environment. Being that Finland is located far north near the Arctic, their climate influences their culture and traditions heavily. These bills are reminiscent of their folk lore, culture, and seasonal traditions. There are three denominations; 50, 20, and 10 markka (their original currency name before converting to the euro). The 50 markka is the summer influenced bill. Summer is short but very lively and anticipated in Finland. The 20 is the winter bill, which is the longest season. Finally the 10 markka is a duo of fall and spring which are the short transitional seasons that host popular traditions that make Finland distinguishable.
Impulsivity is a poster series for a conference event addressing the benefits and issues with being impulsive. The event is broken up into a three day conference with speakers and moderators that can engage in the conversation about spontaneous behavior or just being adventurous. Psychologists, Scientists, and public figures speak on their studies and personal experiences to aid in this informative conversation. The design of the posters represent each days theme; shedding light on the possibilities, the positives of the behavior and the negatives of the behavior. Using imagery of electric light, a street light, and police lights, drive this concept conceptually.
Dreams is a two part design exploration of the introspective. Part one includes a set of 4 small books that explore the different dream landscapes that people can experience. Each dream-scape book holds dream stories that were collected and then analyzed for enlightenment. The Dream books are comprised of 4 individual dream-scape categories; Fortune Dreams, Anxiety Dreams, Fear Dreams, and Pleasure Dreams. Each dream-scape book has a textured cover that semantically relates to the topic.
Part two is an interactive concept that channels the Dream collection into an expressive database. The database is organized by three main categories; time, place, and theme. Each section behaves uniquely. Place is an exploration of continents, time is filtered by a time wheel, and this filtered by key words.
Alpha Cosmetics is a company designed for men who crave the thrill of confidence. Alpha’s concept was derived from the idea that you need to feel the best to do your best, therefore, by using the system of products; face wash, deodorant, and lip balm, you can ensure you are putting your best foot forward by looking the best, smelling the best, and feeling the best. The products are developed with scientists who infuse certified organic grade minerals and essential oils which are proven to stimulate neurotransmitters to evoke a sense of calmness and happiness that you need to think and perform your best. Pegging off of the peacock, Alpha’s branding is clean, and minimal while adding a sharp contrast with color and texture; mimicking the Alpha Cosmetic experience.
Mental health is a serious topic that needs to be destigmatize. The internal space of individuals are vastly different and evoke many emotions and qualities. The hope to is to bring awareness to the issue and help prevent unwanted suicide. These awareness posters are designed to shed some light on what anxiety and depression is and how people can recognize the signs of a loved one struggling with it. The design of these posters are inspired from diverse emotive qualities of introspection which can be intense and unsettling when someone struggles with depression. It is meant to illustrate what their mind could look like when someone has reached their breaking point.
Poland Poster is a design commission by the Rutgers Newark: Arts, Culture, Media department. The commission was to design a poster advertising the addition of a new international abroad program to Poland which would count as double credit towards the two ACM department course requirements. This commission was open to the entire junior level Graphic Design class. This design was selected to represent the program. Its design was based off of the colors of the Poland flag in relation to the colors of Rutgers University as well as the initials of the country and college; P and R. A tight typographic lock up was chosen to exemplify the P and R.
The environmental info graphic is a project that educates the public about global warming. It voices the statistics of pollution and the kind of pollution that contributes. The design illustrates how excess amounts of carbon dioxide aid in heating of the Earth and how America’s production of oil is a main contributor to producing such toxic gases. It ends with showing the present effects of this issue. How it is affecting animals, the intensity of our weather and subsequently, the damage caused by this weather.
Mindful is an application that was born out of the idea that there is a need for more empathy and understanding in the world. This app will allow users to explore the minds of people around the world. As it functions similarly to an open forum, people can post their thoughts or respond to a preset question. These questions are then a part of an open source which can be accessed by random or by filtering through categories which relate to the post. Mindful allows you to read the thoughts of others to assure yourself that you are not alone in your struggles and that everyone has fears, difficult memories or seeks advice. It is the hope that this platform can raise awareness to the importance of mental health and urge for a more open, caring community.
Big Pharma, Big Bucks, was a collaboration project with peers from Rutgers University Newark in which we researched the issues with Pharmaceutical companies and how they are affecting society currently in America. Collectively we designed the campaigns logo and content to drive home the impact of the research we found about the negative outcomes of political and commercial market of the pharmaceutical companies. The campaign posters is a series of three posters juxtaposing hand drawn illustrations representing the statistic being exposed. The header of each poster prompts the viewer to think about how they feel about how they currently interact with their doctor, political leaders, or themselves and how they should reconsider how they address these things moving forward.
The concept for “Pain in your Eyes” is derived from that same statement. The eyes are gateways to the soul of a person. We can gauge their mood, their interest, and their pain by looking into someones eyes. This was inspiration for this digital art piece. To drive the idea of pain through out every aspect of the design, real pig skin was tattooed into the iris color of an eye. The iris is being pulled back with hooks exposing the “pain” in the heart of the eye, the pupil. The expressive nature of this design lends itself into the visual language of a metal bands cd design. The CD package was developed around the idea of an imaginary metal band called Screams of Slaughter who’s musical message speaks out on internal pain.
Raleway Type is a type specimen website that promotes the qualities of the typeface. Raleway has a large type system wielding 18 type styles ranging from extra thin to heavy including italic versions of each. Its type style variations are reminiscent of nature in that the extra thins to light resemble air, regular to semi-bold resemble water, as the bold to heavy and extra bold resemble rock. This conclusion was made by examining the curvature of the type as the styles progress from thin to bold. These changes resemble the qualities of natural elements, therefore, it was the main inspiration to the design of the type specimen website.
Architect Landscape is a project inspired by the architecture of Rutgers University Newark and the city of Newark itself. Three digital collages were assembled using photographs of the surrounding architecture of the University which was then used as artwork for various student friendly applications. These applications include, hoodie sweaters, T-shirts, bookmarks and cellphone cases. It’s abstracted design allows for a wider audience to enjoy its aesthetic while it also exemplifies the diversity of the campus and the city through its architecture.